- This award, the most important in Spain, recognizes innovative, sustainable and creative packaging
The innovation in the packaging of Careli products has received a new award: Flopp Bac and Flopp Multiusos cleaners have been awarded by Liderpack as the products with the best product packaging for the home.
The Liderpack Packaging & Popai Awards, created in 1995 and organized by Graphispack Asociación and Hispack, are the most prestigious awards in Spain, and recognize innovative, sustainable and creative packaging aimed at the end consumer, industrial sectors or use in transportation and logistics.
An innovative system with the utmost respect for the environment
The main differentiating factor of FLOPP BAC and FLOPP Multiusos compared to other cleaners for household surfaces is their system and mode of use.
The bases of the system of both products are the water-soluble single-dose capsules, which are diluted in 750 ml of water in a spray bottle. Consumers can purchase the products in a kit, consisting of a capsule and a reusable plastic bottle made of 100% recycled and 100% recyclable material, or refills the product, in 100% recycled and 100% recyclable cardboard cases , of a capsule.
In this way, with the purchase of a single bottle and refills, subsequent single-use plastic containers can be saved, with the consequent reduction of C02 emissions from the unnecessary transport of water usually present in the formulation of cleaning products. This directly reduces the number of plastic bottles that are put into circulation. In short, for each capsule of concentrated product, a plastic bottle is saved to the planet and an equally effective but much more sustainable cleaning is achieved.
The reusable bottle of FLOPP BAC and FLOPP Multiusos is made of 100% recycled PET and is 100% recyclable. The PET plastic used is obtained from the circuits of selective collection of packaging (PCR-post consumer recycled), thus promoting the philosophy of the circular economy and respect for the environment, as for its manufacture 49% less emissions occur than those generated by the manufacture of plastic from virgin raw materials.
In addition, FLOPP BAC and FLOPP Multiusos are recognized with the vegan certificate awarded by the prestigious The Vegan Society.
Careli thus continues to take steps in the field of environmental commitment in the market for household cleaning products, without soiling the planet.
CARELI is a young company specialised in the manufacture of household cleaning products packed in water-soluble capsules: laundry detergents, dishwashing detergents, floor cleaners… some of them are even certified with the European Ecological Label (ECOLABEL).
Since the company was founded, they have opted for high quality products, that are easy and comfortable to use, and that respect the environment to the fullest. They are constantly trying to achieve circular economy throughout its process.
The differentiation of its products is carried out without ignoring the most valued attributes by the consumer: washing efficacy, softening effect and elimination of bad odours in clothes, shininess in the case of dishwashers, aroma and fast drying in the case of floor cleaners, and savings due to the right dosing format in general.